Casino Group's CVolt Partners with Wisperin for its Go-to-Market Strategy
Casino Group's subsidiary, CVolt, specializes in deploying EV charging and solar panel solutions for businesses and has officially launched its comprehensive service suite with Wisperin's support.
The new venture has successfully implemented over 3% of all professional electric vehicle and solar panel installations in France, quickly establishing itself as a major player in the industry.
In partnership with Wisperin, CVolt is focused on deploying its charging and solar solutions for businesses, primarily targeting parking lots and rooftops nationwide.
The partnership involved developing a comprehensive go-to-market strategy, starting with brand identity and positioning, followed by a demand generation roadmap that emphasizes awareness and targets high-conversion potential areas.
To optimize resource use and maximize conversion potential, Wisperin has created a marketing plan aligned with environmental regulations to target sectors needing compliance without substantial capital outlays.
The collaboration began 7 months ago and continues to advance, aiming to establish CVolt as an undisputed leader in the sector.
